SERVICES / FOUNDERS, INVESTORS & SELECTED BRANDS

Support shaped around the next proof.

Find the uncertainty blocking the next decision, then shape the evidence, strategy, execution or specialist support around it.

FIND YOUR STARTING POINT

Start with what is blocking the next decision.

Three quick choices identify the most useful place to begin. The recommendation is a starting point, not a fixed package.

1 / 3

Where are you now?

ADVISORY PATH

Move from uncertainty to the next credible commitment.

The path provides structure without forcing every company through every phase. Open a phase to see only the detail needed to judge whether it is relevant.

WHAT THIS SOLVES

Clarifies the opportunity before the team commits to a proposition, product direction or investment thesis.

TYPICAL WORK

  • Customer and user interviews
  • Market and alternatives analysis
  • Existing evidence review
  • Opportunity and assumption mapping

USEFUL WHEN

The problem, audience or opportunity is still too uncertain to support the next decision.

Explore Research
COMMUNICATECOMMUNICATE ACROSS EVERY PHASE

Positioning · messaging · product communication · pitching · sales · investor communication

Communication changes with the phase. It is part of the work throughout, not a separate step.

Explore communication
Research → Test → Measure → Learn → Adjust

The path gives the work structure. Research, testing and learning continue throughout.

SPECIALIST SUPPORT

Some decisions sit across the main journey.

Capital, investor communication and independent company assessment draw on several phases at once.

01

Fundraising & Capital

A focused readiness engagement to clarify whether external capital is required, what it should finance, and whether the company is ready to raise.

From €1,500Explore Fundraising
02

Pitching

A focused pitch audit to test whether the evidence, traction and strategy form a clear and defensible investor story.

From €650Explore Pitching
03

Investor & VC Advisory

Independent product and commercial assessment for investment and portfolio decisions.

From €2,500Explore Investor Advisory

ENGAGEMENTS FROM €650

The format follows the decision.

Start with the level of support the decision requires. Final scope and fee depend on complexity, evidence available, timeline and the level of involvement needed.

Focused Session

Resolve one material decision with an experienced outside perspective and a clear next action.

BEST FOR

One material decision, trade-off or evidence gap that needs an outside perspective.

TYPICAL SCOPE

  • Clarify the decision and assumptions
  • Pressure-test the available evidence
  • Leave with a focused next action

Prices shown are starting points for the minimum relevant scope. Final scope and fee depend on the decision, complexity, evidence available, timeline and level of support required.

START WITH THE CURRENT CONSTRAINT

What does the next commitment need to prove?

Marcus provides strategic integration, evidence review, decision support and execution planning. Regulated legal, tax, accounting and investment advice remains with appropriately qualified professionals.